The Longchamp Spring-Summer 2024 campaign is brimming with energy! This season, the joyful antics of the students at Longchamp University are captured by the renowned photographer and director Elaine Constantine. “I totally fell in love with her light-filled photographs, which she envisions like paintings,” explains Longchamp Creative Director Sophie Delafontaine. “She is quite brilliant at conveying energy and joie de vivre. I really wanted an upbeat campaign, because it’s important to accentuate the positive, and Elaine excels in the art of creating images that are full of happiness and optimism.”

The campaign was shot at the prestigious Lycée Henri IV in Paris, while the music is “Alright” by Supergrass, a track as full of energy as the Spring- Summer 2024 collection. It depicts a group of high-spirited students, all very different, but all dressed in the colorful, upbeat style that typifies Longchamp. They go around in a gang, laughing and joking, with an irrepressibly optimistic outlook.

Join in the Longchamp University clique by taking a closer look at the latest collection at Longchamp, Level Ground.